§ 01 · Founder · Athlete #001

Meet
Sasha.

Young fitness fanatic. I'm the person behind Macro/24 because I got tired of clunky trackers, cringey wellness apps, and the whole diet-culture circus — the pastel gradients, the "mindful bites," the guilt-tripping streak counters. None of it was built for someone actually trying to put on muscle, hit protein, and train four days a week without a spreadsheet degree. I wanted a tracker that's fast, honest, and actually usable between sets. Nobody was making it. So I did.

§ 02 · The story

I was in the gym for 2 years, but my diet constantly lacked.

Location · Toronto, ON

I spent two years in the gym before anything actually happened. Two years of showing up, lifting hard, thinking I was doing everything right — but my diet constantly lacked. I wasn't hitting protein, I wasn't tracking calories, and I definitely wasn't sleeping like I should have been. Predictably, I stayed the same size.

Then I finally stopped pretending hard work alone was enough. I started tracking macros, eating like it mattered, and actually recovering. Not because I'm neurotic (okay, a little neurotic) but because I realized every jacked person online said the same thing: count your protein or stop complaining. Once I did, the body finally started catching up to the effort.

The problem was the tools. MyFitnessPal feels like a museum piece. Cronometer is tax software. The rest are wellness apps with pastel gradients that don't know what a hypertrophy block is. So somewhere between class and squat sessions, I started building Macro/24 — the version I actually wanted.

It's still early. It's mostly just me. But if you're a lifter who's done with garbage UI, or anyone who just wants to log a meal in three seconds without an ad for a smoothie subsidy — this is for you. It's for me too. That's the whole point.

§ 03 · What I believe

Three rules.

§ 01

Lift heavy. Do it right.

Real form. Real sleep. Real food. Ignore the internet uncles. The basics have never lost.

§ 02

Tracking beats vibes.

You can't outwork numbers. If you don't know your protein, your kcal, or your sleep — you're guessing. Guessing is slow.

§ 03

Apps should respect you.

No ads. No streak guilt. No fake celebration confetti. Just the data, clean, and out of the way.

§ 04 · Proof of work

What dedication does.

Not a before/after ad. Just the receipts — years of showing up. This is the body Macro/24 is calibrated for.

Sasha Pessos physique reference — Back · double bi
§ 01Back · double bi
Sasha Pessos physique reference — Side chest · abs
§ 02Side chest · abs
Sasha Pessos physique reference — Early days · the receipts
§ 03Early days · the receipts
Sasha Pessos physique reference — Bicep · post-pull
§ 04Bicep · post-pull
§ 05 · Say hi

Message me.
I actually reply.

Macrotracker24@gmail.com

Instagram · @__9sasha →
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